Venture North was established in 2013 as a cooperative body of tourism businesses and entrepreneurs. We have now been tasked to lead the development and delivery of the Tourism Destination Recovery Strategy, alongside core funding support provided by HIE, DSRL and other funding partners over the next three years.
In doing so, we will continue to work in partnership with the Local Development Trusts, communities and representative bodies and tourism businesses from across the region, to ensure a collective ownership and delivery of the Strategy at regional level.

Caithness & Sutherland Tourism Destination Recovery Strategy 2021-2024
Developed in consultation with local communities, organisations, businesses and stakeholders to support, promote and develop responsible and sustainable tourism for Caithness and Sutherland.
View hereIf you are interested in becoming a member of Venture North and supporting tourism in Caithness and Sutherland please visit our membership page.
Careers and Skills Development

View our careers and skills development resources
Designed to help the workforce find a pathway into a career in tourism and hospitality in Caithness and Sutherland and showcasing the range of opportunities available in our incredible destination.
click hereSustainability and Climate Action

View our sustainability and climate action resources
From businesses and communities to visitors of the region, there are small decisions you can make and behaviours you can change to lessen your impact.
click hereBusiness Resources

View our business support resources
Explore Venture North Business Resources now for essential tools and guidance to support and develop your tourism business.
click herePhotos on this page by Lisa Weller.